- Promoting awareness of the city and quality of life
- Revitalizing the city centre through high-quality events and the organization of city festivals
- Developing the city center into a visitor magnet and focal point
- Emphasizing Lippstadt's tourism strengths and developing tourism concepts
- Strengthening the image, trade and economy of the city of Lippstadt
- The implementation of special projects (e.g. International Hanseatic Day, Ab in die Mitte, city anniversary, Parkzauber, Westfalen Slam or student food)
- Cooperation in important networks
